Yeti Coolers

THE PROCESS

Shooting for Yeti Coolers was simple because, I mean, look at the thing. It stands out like a sore thumb, so any photo made it significant. Yeti was a main sponsor for the Campfire Gathering Music Festival. The tent, the chairs, and the Yeti cooler were part of a sponsored giveaway package meant for a lucky festival attendee to take home. Does it look like an animal is running up to the Yeti, quickly, to see what’s inside?

Unfortunately, the Campfire Gathering Music Festival was canceled due to Covid-19 restrictions.